Announcing Our GPT Integration: Transform Customer Reviews into Powerful Marketing
Customers frustrated with Ulta's app and website

Customers frustrated with Ulta's app and website

30 reviews between May 17, 2023 and May 23, 2023.

Ulta's app and website have been causing major issues for customers, with constant error messages and glitches. Some customers have resorted to deleting and reinstalling the app to try and fix the issues. The customer service has also received criticism, with some feeling that employees were not helpful or welcoming. However, many still love Ulta's range of products and sales, despite the frustrating experience with the app.

‎Ulta Beauty: Makeup & Skincare
Need to analyze more reviews?

This research report is limited to the analysis of 30 recent reviews. Starting from $12, you can buy the complete version of this research report containing all reviews.

  • AMAZING

    Ulta always have everything that I need. They carry all the latest and greatest brands and even give you samples of upcoming items they are getting in if you spend over a certain amount. I never go anywhere else this place has it all!

    Sentiment
    • Positive
    Content
    • Features and Usability
    May 23, 2023
  • Buggy but nice when it works

    Sometimes inexplicably stops working, has an error, or is just a blank screen. Currently deleted and re-downloading to see if that helps. When it does work it’s nice that it shows you rewards progress and such. Wish I could manage Ulta salon appts on it instead of using their wierd text message system.

    Sentiment
    • None
    Content
    • Technical Issues
    May 23, 2023
  • Gift card

    Only allows you to use one gift card at a time. Had to alter my online order to fit one gift card per order.

    Sentiment
    • Negative
    Content
    • Pricing
    May 23, 2023
  • Used to love it, but…

    I’m a huge ulta shopper, but the app has almost become pointless. It crashes constantly and barely functions. If I’m on it for more than a few minutes, it freezes up and gives me an error message.

    Sentiment
    • Negative
    Content
    • Technical Issues
    May 23, 2023
  • Perfect foundation!

    This foundation doesn’t settle in the cracks stays on over 12 hours, I got the perfect color match!

    Sentiment
    • Positive
    Content
    • Others
    May 23, 2023
    • App issues

      Can’t change store location for pickup!

      Sentiment
      • None
      Content
      • Features and Usability
      May 23, 2023
    • The app is not good

      crashes very often The environment of the app is very good but the server crashes very often

      Sentiment
      • Negative
      Content
      • Technical Issues
      May 22, 2023
    • Love Ulta app and Love the store

      Every interaction that I’ve had so far whether I’m in the store and someone has helped me (and they always do) or whether I’m online, has been easy, made me feel beautiful and made me realize that Ulta really cares about their customers and the people that they are.Thank you for making me feel amazing!!!

      Sentiment
      • Positive
      Content
      • Others
      May 22, 2023
    • ANNOYING

      First of all, i like ulta because i like to go shopping there. This app is just horrible. I downloaded the app because the website is so fricken slow and just never works. I did have high expectations for the app but NO. it always says “page not loading, please try to refresh…” ITS SO ANNOYING and i do click refresh and it doesn’t do anything. Ulta needs to do better with their website and their all because I can’t shop in piece. Maybe sephora is better😋

      Sentiment
      • Negative
      Content
      • Technical Issues
      May 22, 2023
    • Always get “refresh and try again” error

      Impossible to view items or make purchases. Always get the “refresh and try again” errors. Super frustrating. Hopefully it gets resolved soon, or ULTA will be losing another customer.

      Sentiment
      • Negative
      Content
      • Technical Issues
      May 21, 2023
    • Terrible

      App and website not working since Thursday for me. Several similar reviews have been posted. I give up.

      Sentiment
      • Negative
      Content
      • Technical Issues
      May 21, 2023
    • Keeps crashing!!!

      Just keeps saying, page not loading!!!

      Sentiment
      • Negative
      Content
      • Technical Issues
      May 21, 2023
    • The new system is soooo much slower than the old way

      The app is great. The old system was a lot faster connection than this new version. This new version. It’s not so ehh okay. It could be a lot better.

      Sentiment
      • Positive
      Content
      • Features and Usability
      May 20, 2023
    • Shockingly Bad App

      I love ULTA, but this app is shockingly terrible. Constantly having issues and asking me to “refresh” and I’ve never once successfully been able to place an order in the app.

      Sentiment
      • None
      Content
      • Technical Issues
      May 20, 2023
    • Code

      I thought I place my order weeks ago, wondering why I haven’t gotten it yet. Then I remembered it asked for the code on my credit card, which I didn’t have on me at the time I was shopping. A lot of other sites you can just tap that you’re paying with your store card without having to bother getting your card. I would probably order more often if this wasn’t the case

      Sentiment
      • Negative
      Content
      • Features and Usability
      May 19, 2023
    • Troublesome payment system

      App won’t let me pay with my credit card errors out.

      Sentiment
      • Negative
      Content
      • Technical Issues
      May 19, 2023
    • Payment rarely goes through

      App has a glitch that will recharge you, or not charge you at all but says ur order exists but it didnt go through their system.

      Sentiment
      • Negative
      Content
      • Technical Issues
      May 19, 2023
    • Love the app, now shipping that’s another story!

      Love the app

      Sentiment
      • Positive
      Content
      • Others
      May 19, 2023
    • The old app was good, the new app is horrible

      I don’t know what Ulta was thinking when they rolled out their new app. Take something that works and mess with it until it doesn’t. Maybe Tech support was trying to guarantee they would always have a job because the app and website are constantly crashing. The app is the worst, but you need it for certain perks and the website isn’t any better anyway. You’ll get the app like me and many others, but you’ll curse it because it never works.

      Sentiment
      • Negative
      Content
      • Technical Issues
      May 19, 2023
    • Doesn’t Work Anymore

      The app doesn’t load anymore. I’ve deleted and reinstalled the app and it still doesn’t work.

      Sentiment
      • Negative
      Content
      • Technical Issues
      May 19, 2023
    • Unreliable

      This app has always had the occasional issue, but the last few months it’s been awful. It constantly gives error messages. If I get logged out, the only way to get back in is to delete the app entirely and re-download. When it worked it was a solid 4/5 (you can’t view/change your own reviews, a big negative in my opinion, but the rest of the features were great and user friendly). On the upside I’ve saved tons of money because I’ve missed all the sales.

      Sentiment
      • Negative
      Content
      • Technical Issues
      May 19, 2023
    • Frequent Errors But Nice Features

      This has errors way too often and it takes a while to be fixed/back to normal. The only con though. I do love a lot from the app. The Cart and Favorites are easy and load faster than the Sephora app. You can also view you order very easily from the top corner of home. Love the inbox and notifications where they let you know about specials. Appreciate Ulta for the sales and the Free Gifts!

      Sentiment
      • None
      Content
      • Features and Usability
      May 19, 2023
    • App always glitches

      I constantly have an issue with the app glitching. Every time I go to check out it freezes. I chat with someone and they tell me there is a glitch and that they have to empty my cart. I then need to uninstall the app and try again. This happens more often than not. Only app I have an issue with like this so I know it’s the app and not something else.

      Sentiment
      • Negative
      Content
      • Technical Issues
      May 18, 2023
    • Not working properly

      Since the last update I constantly get the “refresh and try again” pop up, and I hit it a million times and it doesn’t work, I’ve never seen this issue before but it’s been going on for like a month or two now, please fix this.

      Sentiment
      • Negative
      Content
      • Technical Issues
      May 18, 2023
    • Customer Service

      customer service is not very good. when you’re trying to get information on your own account, they tell you that you HAVE to go in person to the store. they can’t help you online or over the phone if you need anything fixed on your account.

      Sentiment
      • Negative
      Content
      • Customer Service
      May 18, 2023
    • Check out doesn’t work

      I am/was an avid Ulta shopper but the last few orders I’ve tried to place will not go through…. Very frustrating.

      Sentiment
      • Negative
      Content
      • Technical Issues
      May 18, 2023
    • Love the makeup

      Great store

      Sentiment
      • Positive
      Content
      • Others
      May 17, 2023
    • Love

      I love Ulta ❤️❤️❤️

      Sentiment
      • Positive
      Content
      • Others
      May 17, 2023
    • Need more Minority Employees

      The store is alright but customer service is slacking employees act like they don’t wanna assist people of color no one spoke when I walked in the store and they were checking people out at the registers. If my daughter didn’t need these products I would have ordered online. So if I’m gonna spend 200 plus dollars in your store y’all need to make people feel like you want to help us find what we are looking for in the store..

      Sentiment
      • Negative
      Content
      • Customer Service
      May 17, 2023
    • Crashes

      I love the app but it’s almost every night I’m on Ulta the app doesn’t load or it crashes,the page won’t load up and closes out the app.

      Sentiment
      • None
      Content
      • Technical Issues
      May 17, 2023

Sentiment Analysis

  • Positive(7)
    23%
  • Negative(18)
    60%
  • None(5)
    17%
-37 Net Promoter
Score

Popular Topics

  • Technical Issues(17)
    57%
  • Features and Usability(5)
    17%
  • Others(5)
    17%
  • Customer Service(2)
    7%
  • Pricing(1)
    3%

Languages

  • English(30)
    100%

Rate this report

Help us to improve this report.

See Other Examples

See other research reports created by our community members from App Store reviews.

See All Research Reports >>
Related Readings

Kimola provides resources to enhance your market research knowledge, providing tutorials, tips and tricks and best practices for different research scenarios.

Frequently Asked Questions
  • This page is a research report based on the analysis of online reviews collected from App Store. It contains the top 30 recent reviews with their sentiment analysis, content classifications and trend graph to display the change over time. You can search in reviews and filter results based on sentiment and content classifications. Also, all the reviews and analyses are available to download as an Excel file.

  • Yes, this page is publicly available for everyone on the internet to see. You can copy and share this link with a friend, college or on social media. Also, you can download this report in Excel file format with all the reviews and analyses.

  • Yes, you can, and this is the fun part about Kimola! Kimola offers a variety of free research tools that turn online customer feedback into comprehensive research reports. You can use these tools for different platforms like Amazon, Trustpilot, Tripadvisor, and Google Play to create your own research reports.

  • Yes, you can have this research report with more reviews analyzed. The page you are viewing is limited to the analysis of 30 recent reviews. Starting from $12, you can buy the complete version of this research report containing all reviews. Click here you can see the options.

  • Besides free research tools, Kimola also offers software products to collect, analyze and classify customer feedback. Kimola Analytics automatically tracks customer feedback on social media channels, e-commerce sites and articles from news portals. If you already use a tool to collect customer feedback, you can try Kimola Cognitive to upload your existing data for text analysis with sentiment and content classification.