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Contagious: Why Things Catch On

Contagious: Why Things Catch On

30 reviews between Mar 05, 2022 and Aug 04, 2023.

Contagious: Why Things Catch On is an interesting and informative book that explores the principles behind why some ideas and products become viral. With engaging storytelling and practical examples, the author explains the importance of word-of-mouth marketing and how to create contagious ideas. The book provides valuable insights for marketers and entrepreneurs looking to enhance their marketing strategies and tap into the power of human behavior. Overall, Contagious offers a fresh perspective on marketing and offers practical steps to make ideas and products go viral.

Contagious: Why Things Catch On: Berger, Jonah: 9781451686579: Books
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30 reviews between Mar 05, 2022 and Aug 04, 2023.

Mar 05, 2022 - Aug 04, 2023

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  • Great Tips for SSM

    I am just getting started in a small business and Social Media Managing. This book had excellent ideas and gave me great ideas to get started.

    Sentiment
    • Positive
    Content
    • Marketing Strategies
    Aug 04, 2023
  • Academic

    The book delivers on its promise, but it’s too academic in a sense that doesn’t help the reader solve the problem. It’s interesting but fails in effectiveness

    Sentiment
    • Positive
    Content
    • Effective Communication
    Apr 16, 2023
  • This book is a hit exploring Marketing Psychology

    I love books like this. If you are a marketer looking to explore new ideas and expand your knowledge - this is the perfect read for you! A++++

    Sentiment
    • Positive
    Content
    • Marketing Strategies
    Feb 13, 2023
  • recomendado!!

    Excelente
    Libro para aprender lo interesante que es que una idea contagie y no busque vender nada si no mas bien entender el porque vende

    Sentiment
    • Positive
    Content
    • Contagious Ideas
    Jan 21, 2023
  • Great clear and thorough examples

    This book provided detailed examples and deep explanations about what makes marketing plans contagious and the book was easy to follow along and understand

    Sentiment
    • Positive
    Content
    • Contagious Ideas
    Jan 09, 2023
  • Great, Vivid Examples

    This book has great examples and flows really well. Definitely a good read!

    Sentiment
    • Positive
    Content
    • Book Recommendation
    Dec 15, 2022
  • Great read on how ideas or products can catch virally

    Jonah gave great examples of the breakdown of ideas and products going viral. Also, gives a good formula to create a contagious idea or products that carries around the world.

    Sentiment
    • Positive
    Content
    • Viral Marketing
    May 02, 2022
  • Makes sense

    STEPSS as an acronym is simple, yet makes a lot of sense. The read was easy, practical examples provided. I will try these steps with my social media posts to see it's effectiveness.

    Sentiment
    • Positive
    Content
    • Effective Communication
    Mar 29, 2022
  • An educational and fun read!

    Provides a new perspective on marketing of ideas and products that previously hasn’t been considered.

    Sentiment
    • Positive
    Content
    • Marketing Strategies
    Mar 07, 2022
  • Great Read!

    Loved it. Best marketing book I read to date. Highly recommend this to any one who is in marketing world.

    Sentiment
    • Positive
    Content
    • Book Recommendation
    Mar 05, 2022
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94 Net Promoter
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